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What you should know about Amazon advertising before everyone else.

Amazon is already huge, and they are only going to get bigger with time. Some reports state that Amazon’s ad revenue can reach up to $4.5 billion in 2018. So, starting your Amazon advertising game right away will be a smart decision, especially when you are into American-based advertising. Amazon’s Echo & Alexa devices are present everywhere[...]
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The reason why your business is not growing fast enough- You’re too patient

The moment you’re too patient and satisfied with your marketing strategies you will get beaten at your own game by your competition. In marketing, being patient actually means you have decided to remain complacent. To accomplish your marketing goals, you can’t be patient. Always ask yourself, what else can I do to get better results[...]
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How Uber’s New logo will change our lives forever ?

Following the trend of redesigning and launching new logos by multinationals, Uber is the latest entrant in this club. The new logo reflects Uber’s philosophy of moving Bits and Atoms (The digital as well as the physical). The “Bit” sits at the center, and the “Atom” moves rapidly in the background, demonstrating local patterns discovered[...]
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Rise and Rise of Influencer Marketing

Who are Influencers? Influencers are individuals who have the ability to influence the opinions or buying decisions of your target audience. They may be anyone,  celebrities, journalists, or even bloggers. Influencers typically have  massive following on social media or blogs. A report reveals that 90% of  consumers trust recommendations, especially by influencers. So when an [...]
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Future of Mobile Marketing for 2016

2015 has already kicked off with some amazing surprises in the mobile space.  The mobile advertising industry is maturing and there is no doubt that it will soon be developing by leaps and bounds. With the advent of more feature-rich mobile devices, the infancy of the Internet of Things industry, and more sophisticated analytics, the[...]
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