There are various possible ways to know if your SEO efforts are paying off or not. One tool is “Authority labs”. It is a platform to get search engine ranking data and keywords insights. It has an automatic SEO monitoring system and helps to track local rankings. If you are targeting a given country, you[...]

If you are starting off a new website and are a beginner, it’s probably not a good idea to have an SEO. You would not be earning much to have someone for a new venture. But if you are someone who has developed quite a few websites and are remaking your website, then it is[...]

Getting results from an SEO is a slow process.  It takes a lot of time for the SEO to settle on the web. On an average, it takes about 6 months for a brand new website, for an SEO to work. For an established website, it takes about 6 months to 1 year for the[...]

The moment you’re too patient and satisfied with your marketing strategies you will get beaten at your own game by your competition. In marketing, being patient actually means you have decided to remain complacent. To accomplish your marketing goals, you can’t be patient. Always ask yourself, what else can I do to get better results[...]

A human’s attention span lasts for about 8-10 seconds. If you cannot engage their attention, you will lose your viewers. There can be multiple factors contributing to their decision. The quality of the content, the topic and how relevant it is to them. If you write about the same stuff that everyone is writing, you[...]

Everyone thinks that pay per click is an added cost, but actually, it is not a bad expense. The key is to target the right keywords. SEO work takes a long time. One should always choose keywords in such a way that the right keywords are targeted from the money point of view. One can[...]

Have a checklist ready Having a checklist makes it easy to identify and prepare for each step of your online promotion plan. Creating a checklist also makes it easier to allot tasks to team members and make sure that everyone is clear on what they have to do in terms of the project. Make a[...]

YouTube is the second best search engine of the word and an integral part of everyone’s life. YouTube has turned into a phenomenon of communicating visually and the it provides liberty to convey your own thoughts. It has become a medium to educate the mass in a more personal and entertaining manner. It helps you[...]